I am Kevin
I drive transformation in
times of economic disruption

Innovation consultant & advisor.
Board member. Public speaker.
University lecturer.
Guy who knows stuff.

"Kevin is a no bulls**t consultant. When he tells you he can help you, you can trust that he will."

Strategy Advisor: I engage across brand, product and GTM to help leaders (re)position who their companies are, and how they should be presented, to their target personas.

Innovation Consultant: I help enterprises ideate on what they need to do, and how they need to transform, to reimagine their business and commercial models.

Some of my clients (then and now)

"Across every line of business, what truly sets Kevin apart from other consultants is his ability to find and unlock the seemingly obvious and convert those into meaningful opportunities."

Consulting That Drives Outcomes

Working with companies around the world, ranging from Fortune 100 to venture-backed startups, I serve as a trusted client counselor and advisor to C-Suite and business leaders in marketing, strategy, sales, product and customer success.

A global perspective shaped by diverse industries

Countries

Verticals

16

11

Commercial Innovation Strategy

Go-To-Market Execution

Architectures, strategies, technologies and AI – aligning brands to better achieve growth

Northstar Identification & Positioning

From definitions through pivots – better clarity and focus for improved revenues

Customer Personas

Better insights into who your customers are today, and who you want them to be tomorrow

Go-To-Market Execution

Ideation and messaging

From what you could sell to how you might sell it, relentlessly focused on the bottom-line

Product and GTM blueprinting

Driving the innovation journey from personas development through design and development to expand customer bases

Experience optimization

Shaping the integration of loyalty as a strategy into daily operation, to reduce churn and enable new upselling opportunities

Personal Branding Lecturer Enabling people to stop marketing themselves as a product that does things, and start marketing themselves as brands that matter.

Leadership Development Empowering leaders with the tools they need to shape perceptions, and drive outcomes that strengthen companies and fuel careers.

I've helped others around the globe. I can help you.

For over a decade, I have been helping people to unlock their potential with the tools of brand. I have taught audiences ranging from corporate leaders to MBA candidates to those in career transition. Clients and hosts have included corporations, universities, conferences, networking organizations and outplacement support groups around the globe.

Why you and not the competition?!

Do you have an answer? Can you communicate why - why you are relevant, why you are essential, why you matter? Using the same methods I employ with my clients around the world, I give students the tools theey need to answer for themselves.

Recipes for personal brands that work

Using the same proven methods and strategies developed with my corporate clients, I help people identify who they are and why they matter - so they build the careers they want and land the work they need.

About Kevin Susman

Consultant. Advisor. Lecturer. Guy Who Knows Stuff.

A trusted client counselor and advisor Kevin collaborates with business leaders around the globe to guide the creation, evolution and refinement of commercial innovation strategies and go-to-market executions. Consulting clients include household names you probably know (Microsoft, Starbucks, Expedia, to name a few) and Venture-backed startups you maybe don’t (Syndio, MATRIXX Software, Morale Food Co, to name a few more). Kevin is a Strategic Advisor to Syndio, MATRIXX Software and Morale Food Co. He is the former Chair of the Board of Directors for Diavolo: Architecture in Motion. He leverages his global experience to help organizations to overcome impediments, crystallize thinking, expand markets and unlock new opportunities. As a lecturer and coach, Kevin has been a guest lecturer at University of Washington's Foster School of Business teaching personal branding across 4 MBA programs. Prior to becoming a business consultant, Kevin forged his storytelling, project management and client engagement skills in Hollywood, where his producing and creative credits include: Hercules, Mulan, Titanic, Stuart Little & Jimmy Neutron, as well as 60+ animated short films he directed for Dreamworks.

Kevin’s strategies and insights have a track record of driving growth, improving loyalty and strengthening the bottom line.